Disruptor Beam Names Pete Arden Chief Marketing Officer

Game Industry and Agency Veteran Joins Team as It Prepares to Launch Star Trek Timelines for Mobile & Web

July 9, 2015 (Boston, MA) – Disruptor Beam, a company that strives to be the most community-centric game company in the world, has today announced the appointment of game industry veteran and digital native Pete Arden as the company’s Chief Marketing Officer. Arden will be responsible for overseeing the successful launch of the upcoming Disruptor Beam game Star Trek Timelines and other key marketing activities as the company grows. 

“As we near the release of Star Trek Timelines and look ahead to currently unannounced titles as well, Pete’s role will be essential to driving successful marketing campaigns around all future Disruptor Beam products,” said Jon Radoff, CEO and Founder of Disruptor Beam. “The best is yet to come from Disruptor Beam, and I am confident Pete’s experience will translate into great advancements across the board for our product and customers. We’re thrilled to have him on board.” 

Arden enters this role with more than two decades of experience leading multi-disciplinary teams in growth-oriented consumer entertainment businesses and at top-tier marketing agencies. Before joining Disruptor Beam, Arden most recently served as the Vice President of Marketing for CCP Games, where he led marketing communications efforts for the Reykjavik-based videogame company’s global publishing organization and its flagship title, EVE Online. Prior to CCP, he served as Marketing Creative Director at Trion Worlds, Inc., where he supported the launch of the company’s first two premium online games, Rift and Defiance. At the front-end of his career, Arden held roles with Organic Media, NextPlanetOver.com, Hasbro’s Games.com, and PlanetOut Inc., before founding and leading his own marketing practice, Hex15 Consulting.

A graduate of New York University, Arden has dedicated his entire career to the marketing and design of digital entertainment products. Other game titles that he has worked on include Guild Wars 2, Aion, and EVE: Valkyrie.

“Mobile and social gaming is the ‘next frontier’ of the games industry, and I am thrilled that my next chapter will be with one of the most innovative, up-and-coming game companies in the industry,” said Arden. “The quality of the franchises that Disruptor Beam has partnered with is second to none, and I am excited for the challenge of growing the company’s existing titles and launching many exciting games to come.”

Disruptor Beam is currently developing Star Trek Timelines, a strategy RPG based on favorite Star Trek series and episodes across all eras, for both mobile and web. The company continues to expand Game of Thrones Ascent, the popular social and mobile game based on HBO’s Emmy® and Golden Globe®-winning series Game of Thrones, also for mobile platforms and the web. For more information visit www.DisruptorBeam.com.

About Disruptor Beam
Disruptor Beam is a Boston-based game company that transports the fans of beloved literary and television series into the worlds they love. By linking game content to episodes and books, players become a living member of the world as stories continue to evolve around them.  The company's games are accessed through mobile devices that run iOS and Android, as well as social networks including Facebook. The company, founded and led by game industry veteran and serial entrepreneur Jon Radoff, is backed by a group of technology and gaming entrepreneurs from the Boston area. For more information, visit www.DisruptorBeam.com. 

Media Contact: 
Elicia Basoli
For Disruptor Beam